My Blog

Is Marketing Automation the need of the hour?

Is Marketing Automation the need of the hour?

Do you get pop-up notifications of movies/series recommendations from Netflix or shopping recommendations from Myntra? Ever tried to connect the dots on how these apps show what we might be interested in? The simple answer is you’re the kingpin, and their marketing...

Are short videos new viral content for your brand? 

Are short videos new viral content for your brand? 

In today’s time, where the audience's attention span has dropped drastically, brands are on a constant hunt for content that can hold, engage, and convert their target audience into potential customers. So, one can say that marketers are looking for viral content that...

Common Market Research mistakes to Say ‘No’

Common Market Research mistakes to Say ‘No’

Ever launched a product or service without market research? Was the end result desirable or turned out to be a disaster? Maybe we know the answer! In simple words, it’s a marketing blunder that can cost you time and resources and may even turn out to be a catastrophe...

Which are the top digital marketing agencies in India?

Which are the top digital marketing agencies in India?

Are you looking for top digital marketing agencies in India that can make your business a huge success story in a cost-effective way? You’re at the right place. Here, I’m listing the top digital marketing agencies for you: Kinnect: One of the top digital agencies...

Why should small businesses use digital marketing?

Why should small businesses use digital marketing?

When we get started with our business, our focus is always on getting the first customer to walk through the door. For that, many small businesses rely on traditional marketing to give a boost to their business but not all get the success. The reason may vary but what...