For modern party junkies, Monk-E is the BFF to keep the hangover at bay. That’s how we define the anti-hangover drink brand: Monk-E. Monk-E saw the bizarre effect of alcohol and how it hindered today’s millennials.
So, they decided to cheer with alcohol and kick out the hangover. But without leveraging digital power, it was mission impossible!
What did we do?
We poured in the right amount of creativity in designing the Monk-E logo that’s funky and brand tuned, cheered to humorous launching of Anti-hangover drinks, and had virtual drinks with influencers to influence party junkies!